social media | marketing | the church
Christ’s Great Commission takes marketing’s affect in the church and empowers each member to be a voice. In Mark 16:15, Jesus said, “Go into all the world and preach the gospel to every creature.” Remember that the gospel was the church’s product? Preaching is a form of promotion. The Great Commission starts within the church, but it is the responsibility of every believer to share...
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The other day I had a conversation with a friend about mistakes and the importance they are in our lives. It is easy to point the finger when someone makes a mistake and say, “Shame on you,” but I’ve learned from first-hand experience that mistakes are often our greatest teachers. They may not be the most gracious of teachers, but they are often the ones we never forget. After...
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It’s a rare moment when I see something being done online and instantly want to try it out for one of our clients. This however, is a great example of integrating Facebook with your offline marketing activity in a completely new way that I would love to try! It comes from Coca Cola in Israel. At their amusement park in Israel, an annual event called Coca Cola Village, they issued...
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This is a question I’ve been asking a lot lately. I am in a search to discover an identity that cannot be shaken. I want to know what it means to be so captivated by God that it satisfies all other desires. Misty Edwards wrote a song called “Arms Wide Open” that I’ve had on repeat as I’ve been asking God what this love looks like. Part of the song reads: I once...
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If you would have told me that today I would wake up, sign our church up for five new forms of advertising with one-year contracts, kill a wolf spider the size the of my head in someone’s office, and buy a Harley, I would have told you it’s another day in the life of Christ Church Kirkland’s Marketing and Communications Director. Oh wait, what did you say? That’s not...
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